Platypus
Platypus - Christmas 2022
Platypus approached us to create an interactive window space to celebrate “KICKSMAS” this season.
Dashing Group
With expertise in strategy & design, we reimagine brands and design breakthrough experiences to help businesses make meaningful connections with people, wherever they are.
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Our creative team designed a space where customers could physically interact and engage with the brand. We transformed the Sydney CBD Platypus window into a festive living room – inspired by the ‘Kicks Kringle’ campaign video developed in partnership with Aussie singer PANIA.
Aiming to make customers feel like they were part of the campaign, we built fun walls using their gift wrapping as the wallpaper. Plasma screens were framed to play the theme video on a loop, and we used a LED screen behind a fake window to activate motion and add a surprise element. Present boxes, shoes and Christmas props filled the room for the perfect photo moment. Visitors could take a selfie in the entertaining scenario and print a Polaroid picture to take home.
We played the KICKSMAS jingle and used a scent diffuser to stimulate all senses and create a truly immersive experience. Dashing worked on the project from the design concept to execution and installation, producing and sourcing all elements in the window.
What our clients say
Troy and the Dashing team are the perfect match for Luxottica. With our ever-changing Campaigns and fast paced environment, the team are always on hand and ready. Dashing for me has been the biggest support system and strength to our business. I recommend them to any retailer looking for small- or large-scale print, project management, design work and account management. The possibilities are always endless with Dashing
Nic SalernoLuxottica 
We’ve worked with Dashing on a number of projects. They’ve really taken the time to understand the complexity of our retail footprint and needs as a business. They have an attentive approach and we’ve leaned on their skill on all angles from creative development, production, and bump in. Dashing never cease to amaze me, diving headfirst into bringing innovative ideas to the table and turning them into award winning in-store activations.
Crystal MelvanAustralia Post
Great team, personable service. No job is too big or too small, and is always delivered on time and to your brief. It's hard to find suppliers that really care and give everything 110% but these guys do. If they get it wrong, they will do what it takes to get it right, one of my preferred suppliers within Australia
Katrinas BurnsSheridan
Great execution iFit and Dashing team - looks stunning and a great engagement piece for our Rebel customers!! What’s most pleasing for Rebel and iFit is conversion rate and sales productivity!!!
Gary WilliamsRebel Sport
Dashing have grown from being a print provider to an overall service provider. From 2 dimensional print to 3 dimensional display. Supporting with creative inception and solutions to production and installation. We enjoy the partnership and experience of the Dashing Team
Jason TyrrellCountry Road Group
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