MECCA
Travel Retail Event Booth
Creating Immersive Beauty Experiences with MECCA.
MECCA
Creating Immersive Beauty Experiences with MECCA.
We partnered with Mecca to create an interactive event booth at the Airport Retail Commercial Forum. An exhibition that brings together all the key players within the airport and travel industry.
Our team connected three booths and produced elements to create an immersive guest experience in an extended footprint. MECCA offered on-site makeup and skincare consultations, allowing attendees to engage directly with their experts.
The Dashing creative squad supported the design of the stand, repurposing store fixtures and blending a neutral colour palette with the brand Pantones to replicate their store’s look and feel. The result was a standout presence that highlighted the beauty retailer’s innovative approach.
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