Dolce&Gabbana
Dolce&Gabbana - My Devotion Pop-Up
Step Into Devotion
Dolce&Gabbana
Step Into Devotion
We worked closely with Dolce&Gabbana to elevate the launch of My Devotion Eau de Parfum Intense, the brand’s first bright gourmand fragrance.
We ensured a bespoke pop-up activation, designed to align seamlessly with the brand’s global guidelines, featuring lightboxes, raised floors, and custom fixtures that invited customers to step into the Devotion journey across Parramatta and Pitt Street Westfield centres in Sydney.
Celebrating the three facets of femininity radiant, passionate, intimate under the iconic Sacred Heart, the campaign immerses shoppers in the fragrance story, inspired by Capri and brought to life by Katy Perry and Michele Morrone, creating a truly unforgettable sensory experience.
Dashing Group is proudly powered by WordPress