Cosmax
House of Scent - Cosmax
Indulge in the magic of scent
Cosmax
Indulge in the magic of scent
Step into a world of sweet nostalgia at Westfield Pitt Street with an immersive gingerbread pop-up, where festive magic and fragrance discovery collide.
In close collaboration with Cosmax, the House of Scent was transformed into a life-sized gingerbread wonderland, complete with whimsical candy-like accents that welcomed guests inside.
Within, a warm, cozy interior set the stage for a sensory journey, with perfumes from Kate Spade, Lacoste, Jimmy Choo, Montblanc, and Coach displayed like treasured stories on gingerbread bookshelves. Passersby could also spin a wheel for free samples, adding a playful, interactive touch.
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