COSMAX
COSMAX
Your Devotion, unveiled.
We worked closely with COSMAX to promote the Dolce & Gabbana’s Devotion fragrance line, with a bespoke pop up that will travel from Westfield Parramatta to Westfield Liverpool.
Reimagining the modular set in a warm palette of gold and ivory, the space was designed to align seamlessly with the brand’s guidelines and move easily between sites. Illuminated Dolce & Gabbana signage and a backlit campaign lightbox framed the activation. At its centre, a sculptural plinth crowned with a gold heart infinity mirror drew shoppers onto a raised platform, surrounded by gold wrapped counters, display shelving and discovery stations.
From layout concepts and technical drawings through to production, we delivered every stage of the build, inviting shoppers to step into the world of D&G Devotion and find a fragrance worth devoting to.
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