Dashing worked with adidas to create this innovative window display to highlight their 4D shoe collection. The product range was crafted with adidas most revolutionary digital printing technique, therefore they needed a futuristic display to match the innovative concept.

A mirror was used in the back of the infinity lightbox with Flexi neon lights calling out for the campaign tagline. The front was made with acrylic reflective film, so effectively the light bounces off the front and back layers, creating this eye-catching effect.