A retail point of sale print campaign for fourteen flagship Just Jeans stores, Dashing were briefed to help deliver a new and exciting shorts space that made it easy to shop, was disruptive in the market and exceeded customer expectations by elevating store experience.

Dashing managed the print, industrial design and installation of a number of elements including line bent PVC uprights, kappa headers, white edged bus stop signs and magnetic headers to maximise store space, product presentation and take their stores to the next level.