We designed, produced, and installed elevated window displays and innovation zones for Macpac’s winter collection launch at Rebel RCX Stores in Victoria and New South Wales. Sustainability is in Macpac’s core values, as they strive to do the least harm possible when producing their products, making durable clothes, and using responsibly sourced materials.

 

Aligned with the brand’s green values, we repurposed walls from previous displays and used Rebel’s existing store fixturing, combined with re-board panels and re-board plinths held with ratchet straps instead of tape or glue. We also supplied fabric prints, floor decals, hanging PETG feathers, and window decals to elevate window displays.