adidas

adidas - Ubersonic 5

Built for speed, designed for victory

To celebrate the launch of the adidas Ubersonic 5, the fifth generation of the high performance shoes, we created a  premium activation designed to showcase its cutting-edge features.

Designed to reflect the energy of the sport, the activation captured both the technical excellence of the Ubersonic 5 and adidas’ commitment to pushing the boundaries.

With custom-built structures featuring programmed LED lighting, we created a striking, high-impact environment that engaged consumers and reinforced the brand’s dedication to innovation.

*Mannequins not provided by Dashing.

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