Australia Post
Australia Post - Mother’s Day 2023
From the Letterbox to your Heart!
Celebrating all Mums with Australia Post.
Dashing Group
With expertise in strategy & design, we reimagine brands and design breakthrough experiences to help businesses make meaningful connections with people, wherever they are.
Australia Post aims to bring people together and create connections, constantly seeking better ways to enhance the customer experience. We partnered with the brand to help elevate this year’s Mother’s Day campaign with effective POS kits for their large network of stores. We worked on the project from design to production, having a kit that included eye-catching window decals and a dynamic 4-way POS dress-up with 3D features for the store staff to install easily.
Erin, Aus Post Marketing Manager, told us: “The Mother’s Day in-store execution enabled two key objectives – to create awareness of our Mother’s Day offer to foot traffic, and then once they were in-store to provide clear navigation to the gifting areas to help drive conversion. Dashing did a great job, ensuring creative was consistent across all assets; the simplicity in execution was a strength of the campaign as it allowed retail team members to install items themselves. A great outcome, with positive feedback from customers and our team alike!”.
What our clients say
Great team, personable service. No job is too big or too small, and is always delivered on time and to your brief. It's hard to find suppliers that really care and give everything 110% but these guys do. If they get it wrong, they will do what it takes to get it right, one of my preferred suppliers within Australia
Katrinas BurnsSheridan 
Great execution iFit and Dashing team - looks stunning and a great engagement piece for our Rebel customers!! What’s most pleasing for Rebel and iFit is conversion rate and sales productivity!!!
Gary WilliamsRebel Sport
Dashing have grown from being a print provider to an overall service provider. From 2 dimensional print to 3 dimensional display. Supporting with creative inception and solutions to production and installation. We enjoy the partnership and experience of the Dashing Team
Jason TyrrellCountry Road Group
We’ve worked with Dashing on a number of projects. They’ve really taken the time to understand the complexity of our retail footprint and needs as a business. They have an attentive approach and we’ve leaned on their skill on all angles from creative development, production, and bump in. Dashing never cease to amaze me, diving headfirst into bringing innovative ideas to the table and turning them into award winning in-store activations.
Crystal MelvanAustralia Post
Troy and the Dashing team are the perfect match for Luxottica. With our ever-changing Campaigns and fast paced environment, the team are always on hand and ready. Dashing for me has been the biggest support system and strength to our business. I recommend them to any retailer looking for small- or large-scale print, project management, design work and account management. The possibilities are always endless with Dashing
Nic SalernoLuxottica
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