David Jones

David Jones - Qantas Loyalty

Shop. Earn. Fly

We partnered with David Jones for the national launch of their Qantas Frequent Flyer loyalty program, a milestone in the brand’s 2025 transformation.

Print elements and bespoke 3D Dalmatian models brought a playful yet premium presence, symbolising loyalty, choice, and connection.

For the first time, shoppers can earn and redeem David Jones Rewards Points or Qantas Points through a tiered membership program managed via the app, offering a seamless and flexible rewards experience.

The launch made headlines in Inside Retail, news.com.au, and the Qantas Newsroom, highlighting this exciting collaboration between two iconic Australian brands.

*Mannequins not supplied by Dressed by Dashing*

What our clients say


Share Now