Fever-Tree – Christmas Campaign 2021

Fever-Tree launched their Gin and Tonic crackers for this year’s festive season, taking the traditional Christmas bonbons to another level!

Each pack contains a mini spirit bottle and a matching Fever-Tree mixer to create a fine cocktail.


Dashing partnered with the brand to elevate their in-store activation through 3D crackers with a festive overlay to entice shoppers for a Christmas gift with a “POP”.

Dashing designed and produced giant silver crackers with bows, Kapa plinths with silver chrome print, window SAV logo lockup, leaf garlands and a wreath dressed with orange slices, cinnamon sticks, and lighting. The result was amazing, perfectly combining the brand updated guidelines with new pastel colours and the holiday cheer at selected David Jones Food stores.


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