Gazman - Autumn 2022

GAZMAN engaged us to produce a sustainable and impactful campaign to support the launch of their Autumn collection in-store.

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The brand engaged Dashing to create a window display focused on sustainability, aligned with its commitment to the environment. We picked two different types of paper stock to show a variation in colour tones. The pieces were hand-stitched and transformed into a cascading curtain to elevate the window background.

In addition to the sustainable material, the whole campaign fit in an A4 box, allowing us to simplify logistic processes and reduce the carbon footprint when sending it to stores across Australia.

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