lululemon Prepare for your best race yet

lululemon

Prepare for your best race yet

From the start line to the shopfront.

To launch lululemon’s “Prepare for your best race yet” campaign, Dashing brought the intensity of a fitness competition straight into the store.

We built a custom oversized kettlebell as the hero piece for lululemon’s Sydney flagships, Brookfield Place and Sydney Westfield. Paired with campaign lightboxes, wrapped plinths, custom platforms and VCLs, the windows turned heads and set the tone for race day at Sydney Olympic Park.

Community has always been central to lululemon. Training, effort and experience come together as one, and this activation brought that spirit to life on the retail floor.

*Mannequins not supplied by Dressed by Dashing.

What our clients say

Great team, personable service. No job is too big or too small, and is always delivered on time and to your brief. It's hard to find suppliers that really care and give everything 110% but these guys do. If they get it wrong, they will do what it takes to get it right, one of my preferred suppliers within Australia

Katrinas BurnsSheridan

Great execution iFit and Dashing team - looks stunning and a great engagement piece for our Rebel customers!! What’s most pleasing for Rebel and iFit is conversion rate and sales productivity!!!

Gary WilliamsRebel Sport

Dashing have grown from being a print provider to an overall service provider. From 2 dimensional print to 3 dimensional display. Supporting with creative inception and solutions to production and installation. We enjoy the partnership and experience of the Dashing Team

Jason TyrrellCountry Road Group

We’ve worked with Dashing on a number of projects. They’ve really taken the time to understand the complexity of our retail footprint and needs as a business. They have an attentive approach and we’ve leaned on their skill on all angles from creative development, production, and bump in. Dashing never cease to amaze me, diving headfirst into bringing innovative ideas to the table and turning them into award winning in-store activations.

Crystal MelvanAustralia Post

Troy and the Dashing team are the perfect match for Luxottica. With our ever-changing Campaigns and fast paced environment, the team are always on hand and ready. Dashing for me has been the biggest support system and strength to our business. I recommend them to any retailer looking for small- or large-scale print, project management, design work and account management. The possibilities are always endless with Dashing

Nic SalernoLuxottica