Samsung Australia

Samsung Australia – Lenticular Window Display

The team at Samsung Australia briefed us to create a window display that would command attention under the shadows of Sydney’s LightRail construction and show off their latest lifestyle wearable – The Gear Fit 2.
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The crew at Dashing industrially designed and installed this lenticular print to produce a sense of movement that shoppers would associate with an active lifestyle product.

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By walking by the window people were drawn into the illusion of changing images and took the time to stop, take notice and ultimately discover more in-store.

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