Target - Christmas 2020

Dashing partnered with Target and Wellcom Worldwide to manage the concept design, development and manufacture of this year’s Holiday windows and in-store printed collateral for all stores nationwide. 

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Building off the styling and elements we supplied for Target’s TV commercial, we designed and manufactured offshore all props, ornaments, trees and backdrop shimmer curtains for the windows. 


A key requirement for the campaign being the use of recycled and recyclable substrates throughout. The spirit of Christmas then brought in-store with the production of festive point of sale and collateral.


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