Under Armour

Under Armour – HOVR Infinite Window and Store Displays

The brief from the Under Armour marketing team was to manage the industrial design,

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print, distribution and installation of window displays and footwear walls for the Under Armour brand house in Chadstone Shopping Centre.

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Dashing designed, sourced and produced the shoe display in the window from acrylic and flexible neon lighting. This prominent feature was supported by a large hanging 3D shoe, window decals and hanging banners. To highlight the campaign in-store, we designed and printed footwear walls to categorise and give information on the shoe lines in a visually engaging way.

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